Fifth Harmony: 'Work From Home' Update #2

Work From Home debuted BIG last week on Billboard and in international charts. The girls did little promo for Work From Home in a week and a half and managed to debut at #12. They have literally done no 'intended' promotion for international countries, yet dedicated international harmonizers outside of America always pull through and made a splash in the music industries around the world to gain momentum in Fifth Harmony's new era. How did Work From Home do for the past week? Well.... Internationally the momentum is still there, but in America, it's been a rollercoaster. After a high debut on the Billboard Charts, the single began dropping down the American iTunes Chart and went as low as #14, barely selling around 20% of what the #1 iTunes single was selling. Now the song has begun rising once again, climbing to compete with new singles from Blake Shelton, Meghan Trainor, Ariana Grande and Zayn Malik (or ZAYN...) Read the entire post to understand how Fifth Harmony's been doing for the past week in terms of iTunes, Billboard and International charts!
(This Work From Home update will cover from Friday, March 11th to Thursday, March 17th, 2016)

Billboard (USA) Charts
As said above, it's a little mixed between new peaks and chart drops. Dropping from #12 to #16 on the Hot 100 is an indicator of less streaming and single purchases, but due to the rise on the iTunes chart, I believe they can still maintain their single in the Top 20 and hopefully stay in Top 15 for the next few weeks. It's honestly up to 5H and how they go about promoting the single. They've already visited several radio stations in the USA individually and started a twitter trend of #WorkAcrossAmerica while travelling across America together on a mission to gain more attention for their new single. How effective are their promoting strategies right now? Check the charts below to see how they did on the charts in the U.S.!
Debut Positions of 'Work From Home'
Billboard LyricFind Global Charts: #2
Billboard Dance/Mix Show Airplay: #33

Charts 'Work From Home' has shown an increase in position
Billboard On-Demand Songs: #13 to #7 (+6)
Billboard Streaming Songs: #13 to #11 (+2)
Billboard Pop Songs: #30 to #20 (+10)
Billboard Rhythmic: #39 to #27 (+12)

Charts 'Work From Home' hasn't changed positions
None of the charts have shown 'Work From Home' has changed positions.

Charts 'Work From Home' has shown a decrease in position
Billboard Twitter Top Tracks: #2 to #5 (-3)
Billboard Digital Songs: #5 to #14 (-9)
Billboard Hot 100: #12 to #16 (-4)
Billboard YouTube Music Charts: #14 to #17 (-3)

Charts Yet to Debut In
There are still three charts that Work From Home has yet to debut in, but it'll be very soon!
Billboard Radio Songs
Billboard Adult Top 40

(Fifth Harmony at the 'Elvis Duran and the Morning Show' to premiere/debut their single on the radio)

International Charts
Our ladies are just killin' it internationally! Work From Home easily proves 5H can live up to Worth It's success by managing to peak higher than Worth It on several international charts in a matter of 3 weeks! Worth It took several months to climb up charts like Canada and Australia while Work From Home only required around two weeks to achieve positions barely below Worth It's peaks. Worth It required more promotion in the UK in order to land #3, yet no promotion was given to Work From Home and it still peaks to #11 (apparently on a mid-week report, the single is well on it's way of entering the Top 5!). Check out all the impressive International debuts and increases, and gladly there was only one chart decrease in a minor chart in Canada.

International Debuts (Arranged By Highest Charting Position)
Spain: #5
Scotland: #12
Norway: #19
New Zealand: #21
Denmark: #22
Germany: #41

New International Peaks (Arranged By Highest Charting Position)
UK: #23 to #11 (+12)
Australia: #39 to #13 (+26)
Slovakia: #34 to #13 (+21)
Canadian Hot 100: #18 to #14 (+4)
Czech Republic: #32 to #14 (+18)
Ireland: #37 to #18 (+19)
Netherlands: #55 to #24 (+21)
Switzerland: #44 to #25 (+19)
Sweden: #76 to #45 (+31)
Austria: #60 to #51 (+9)
Italy: #71 to #63 (+8)

International Chart Decreases
Canadian Digital Songs: #13 to #17

iTunes Charts (As of March 17, 2016 3:00 P.M. Mountain Time)
The girls are slaying on some of the iTunes charts, but some iTunes charts are falling behind. Check out all the current positions according to the current time I've written this! And might I add, 5H are slaying in the UK and Australia! Bravo! No shade to Little Mix, but 5H is giving them a run for their money now that they are competing with LM in their own country. Hopefully, sooner or later, Little Mix will be able to top the charts on Billboard in America. Although many people have heard of them in the U.S., Little Mix just can't seem to break-through the wall in America's music industry and achieve high success on the charts. Don't know why, but I wish them all the best in the future!

Here are all the iTunes positions of Work From Home, according to the time stated above!
(Note: If a country is not stated below, it means Work From Home is not currently charting in that country due to a decline in sales in some countries such as Finland, Norway, Greece and Sweden)
According to http://musicchartfeeds.com/,
iTunes UK: #3
iTunes Australia: #3
iTunes USA: #7
iTunes Philippines: #8
iTunes Canada: #12
iTunes Brazil: #30
iTunes Mexico: #30
iTunes India: #39
According to http://www.popvortex.com/charts/international-charts.php,
iTunes New Zealand: #8
iTunes Ireland: #10
iTunes South Africa: #15
iTunes Switzerland: #28
iTunes Germany: #37
iTunes Netherlands: #40
iTunes Belgium: #42
iTunes Austria: #56
iTunes Denmark: #62
iTunes Japan: #63
iTunes Spain: #68
iTunes France: #71
iTunes Italy: #88
According to http://musicweekly.asia/charts
iTunes Indonesia: #10
iTunes Singapore: #11
iTunes Cambodia: #20
iTunes Thailand: #22

Upcoming Live Performances
It has been announced over the past week, Fifth Harmony will be appearing on Jimmy Kimmel Live! for their second time! This is very exciting news as the girls will get the opportunity to promote their new single Work From Home and try to earn more sales. Hoping they will do better than they did on Live! with Kelly & Michael.








Work From Home has achieved several views on YouTube and managed to accumulate to over 50 million views! With a steady climb and keeping up the daily streams, Work From Home will be Vevo certified in a matter of weeks! Cross our fingers for more views and also for better sales as they days go by! Thanks for reading and have a nice day you lovely harmonizer <3

Fifth Harmony: 'Work From Home' Update #1

Hey Harmonizers! After spending 4-5 months last year updating all of y'all on the success of Worth It and its respective chart changes, I'm here to now begin updating you on the success of Work From Home. From chart changes on Billboard and international charts to success on iTunes charts and certifications, make sure to check back here for new updates every week!
(This Work From Home update will cover from Friday, February 26th to Thursday, March 10th, 2016)

 

Billboard (USA) Charts
Harmonizers (like me <3) have proven to be very dedicated and loyal to Fifth Harmony. Days before the release of the single, harmonizers were freakin' out 5H wasn't doing a lot of promo prior to the release day..... So Harmonizers took it upon themselves to twitter trend #5DaysTillWorkFromHome and counted down the days through these trends. I'm not sure if this caught many people's attention, but harmonizers did manage to set the single on fire when it got released. Work From Home rocketed to the top 10 of the iTunes charts and in the top 5, although never achieving #1. Regardless, the consistency of airplay from radios, streaming on Spotify and YouTube and the sales through iTunes managed to get Work From Home as Fifth Harmony's highest debut at #12, tying Worth It for 5H's highest charting song on the Billboard Hot 100! Worth It took around 5 months to achieve #12, and the fact that the girls could score this high debut within no time means that their fanbase has grown after the Reflection era. There are several other debuts on the other Billboard charts, but snagging #12 in their first week on the Hot 100 is just too incredible. Check out all the debut positions on the Billboard Charts! (Pop Songs and Rhythmic Songs are subjected to change due to the amount of airplay on radios, but the numbers below are the exact positions they debuted)
Debut Positions of Work From Home
Billboard Hot 100: #12
Billboard Pop Songs: #30
Billboard Digital Songs: #5
Billboard Streaming Songs: #13
Billboard On-Demand Songs: #13
Billboard Rhythmic: #39
Billboard YouTube Music Charts: #14
Billboard Twitter Top Tracks: #2 (Debuted in #2 last week)

Charts Yet to Debut In
There are still three charts that Work From Home has yet to debut in, but it'll be very soon!
Billboard Radio Songs
Billboard Adult Top 40
Billboard Dance/Mix Show Airplay

International Charts
Fifth Harmony's 3x Platinum single Worth It took the world by storm with it's catchy beats and addictive chorus. It was Fifth Harmony's first all-around international hit and charted in several countries. With exposure to a wide array of countries already, this gave Work From Home an 'easier time' in sales since 5H has already established fans in several international countries. Here's how Work From Home charted internationally, and it's quite impressive!
Debuts
Canadian Hot 100: #18
Canadian Digital Songs: #23
UK: #23
Australia: #39
Ireland: #37
Switzerland: #44
Netherlands: #55
Austria: #60
Italy: #71
Sweden: #76

iTunes Charts
(Updates for iTunes Charts will begin this Thursday)


Certifications
Of course it is probably too early for any certifications as this is only the second week since Work From Home's release. Although, expect a certification or two really soon from RIAA. There's a reason why Work From Home debuted at #12 and tied 5H's other highest charting single Worth It. There were some pretty strong sales in the first week and a half and lots of streaming and airplay, so I'm sure the gold certification will come in less than a month or before March even ends!

Live Performances
Three days after the single's release, the girls performed the single for the very first time on Live! with Kelly & Michael's Oscar After Show! I gotta say, this was not their best performance that they could've possibly put out. Camila was okay, Normani was decent, while Dinah and Ally didn't really nail their verses. Lauren was alright, but only because the backtrack kinda covered her voice a little but you could still here her singing live. I believe that it will take time before they manage to put out the best possible performances for this single and I don't think they've gotten used to the choreography of the performance. I've also heard the Ally was sick, so that's probably one reason why she wasn't up to par. I think Ally and Dinah are used to the high notes and belting the songs out, but lower ranges may need more practice with all the dancing they have to do. Check out the performance below and formulate your own opinion!

YouTube
For some reason, I can't post the music video on here yet but since the release of the music video on February 26th, it has accumulated to over 33 million views! Make sure to continue to stream the music video to help Fifth Harmony earn more sales!

If Work From Home is any indicator of the future for Fifth Harmony, I'd say their upcoming album 7/27 will definitely debut successfully on the Billboard 200 and this new era will show up the Reflection era.